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Mile High didn't go for a smaller booth because the booth price and the decrease in sales was only part of the reason they decided not to attend this year. They had a really bad experience with getting the booth set up last year and were treated pretty poorly by CCI. It's a whole long story but they basically felt that CCI didn't treat them right and didn't really even care if they attend or not. I've talked to some other vendors the past few years and got a lot of the same stories. CCI has kind of taken on a we are too big to fail attitude and right now in a way they are right. They know that for every vendor that leaves they have 5 ready to take there place. It's the same thing with attendees. Don't like the way they do something or handle something they know for any one who decides not to go they have 100's of other people waiting to take there place.
Mile High has been whining about SDCC for years and threatening nearly every year to pull out. I went there a few years ago in a big hurry to try and get a Red Sonja for Gail Simone to sign b/c I forgot mine and all they had were issues of it with their logo stamped on the front, calling it a "variant" and charging more for it as such. It really made me mad. I think it goes both ways with these guys and CCI both thinking they are "too big" and important.
I respectfully disagree. There are waaaaaaaaaay less comics at the show than there used to be.From a square footage standpoint, the comics area has shrunk to a small fraction of what it used to be where mostly it is only the old silver age pavilion that is survived because they can survive the increasing booth costs.From a selection perspective, it has shrunk similarly where previously it was old to new with everything in between and at all the respective prices from very cheap to very expensive with everything in between.
Sad but true. There's something wrong with going to the world's biggest "comic" convention and not being able to find the comics you are looking for; and I am not talking about something obscure either. After scouring for a copy of Legion of Superheroes #23 and not finding it, I finally gave up searching for missing issues at SDCC. It's great for exclusives but beyond that, I won't waste my time ... and time is so precious at SDCC.
Unwillingness to adapt to the changes in the industry and the lack of business acumen, the Mile High Comic dude is going to run his business into the grounds in a few years.